• Focus on Skin Care.

    We have dedicated ourselves to meeting our consumers’ individual needs and are considered to be the inventors of modern skin care.

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  • Close to Consumers.

    Our brands are successful around the world because consumers trust them. We offer effective skin care products for all skin types – globally and regionally.

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  • Driving Innovation.

    Beiersdorf can look back on over 130 years of skin care expertise. About 530 researchers worldwide are decoding the complex processes that occur in the skin.

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Focus on Skin Care.
Close to Consumers.
Driving Innovation.

Our Top Brands

... are globally successful
because consumers all
over the world trust them.

Welcome To The World Of Skin Care

Our Strategy: The Blue Agenda

Our vision is to be the number one in skin care in our relevant markets and categories.

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NIVEA

Our most important brand has enjoyed over 100 years of success and is today one of the world’s largest skin care brands.

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Presence Worldwide

Beiersdorf Australia is one of over 150 international Beiersdorf affiliates. Learn more about Beiersdorf’s presence worldwide.

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Contact Us

Do you have questions or require further information? Feel free to contact us.

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About Beiersdorf
  • Company Basics 

    Company Basics

    Beiersdorf is considered to be the inventor of modern skin care
    Each employee contributes to the company’s success and continuing development
    In our product development, we focus on regional features and consumers needs
    The NIVEA brand has enjoyed market success for over 100 years
    Innovative products and strong brands are the reasons for our success
    • Beiersdorf is considered to be the inventor of modern skin care
    • Each employee contributes to the company’s success and continuing development
    • In our product development, we focus on regional features and consumers needs
    • The NIVEA brand has enjoyed market success for over 100 years
    • Innovative products and strong brands are the reasons for our success
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Our Strategy

Our vision is to be the number one in skin care in our markets and categories. Our compass is our Blue Agenda: It defines the course we are adopting to face the challenges of the future and with which we intend to reach our goals. We want to generate sustainable growth and further increase the profitability of our company.